Affiliate marketing services
Programme setup, partner recruitment and reporting
Build an affiliate programme around the sales or qualified leads you can track. We plan commissions, set up the platform, recruit suitable partners and review attribution, creative and suspicious activity.
Starting from USD 449/monthFinal scope and price agreed before work starts.
Agree what earns a commission
An affiliate programme needs a clear rule for a valid sale or qualified enquiry. Define the commission, attribution window, cancellations, payment adjustments and payment approval before recruiting partners. Brand bidding, coupon use and how a partner is credited alongside your own Google Ads campaigns belong in those terms.
We plan the tracking and test a permitted transaction from referral to approval. Your team needs to see why an order was credited, which rules applied and what happens when it is returned or disputed.
Find partners whose audience fits
A useful partner list can include specialist publishers, creators, comparison sites and complementary businesses. Assess the audience and the reason someone would recommend your offer. A large list of sign-ups is less useful than a small group that understands the product.
Partners may need product facts, approved creative and landing pages. That work can sit alongside the content programme, with production responsibilities agreed before recruitment.
Review attributed sales and actual value
Reports separate tracked orders, approved commissions, rejected activity and programme costs. Where the data permits, investigate whether the programme brought an additional customer or claimed credit for a purchase already in progress. Attribution alone does not prove that a sale was incremental.
What affiliate marketing includes
Programme design
Commission structure modelled against your margin, attribution rules, cookie window, and a written brand-bidding policy.
Platform setup
Impact, PartnerStack, Refersion or an in-house tracker configured, then tested with a live transaction before launch.
Partner recruitment
A target list of content sites, creators and adjacent businesses, approached individually with a pitch rather than a form letter.
Creative & assets
Banners, deep links, sample copy and a product feed, so a partner can promote you without asking for anything.
Fraud & compliance
Click and conversion monitoring, coupon-code control, manual review of new applicants, and terms that get enforced.
Reporting
Revenue by partner, incrementality on the largest ones, and payouts reconciled against returns.
Standing a programme up
Rulesweek 1
Commission, attribution and policy agreed in writing with you, including what happens when two partners touch the same sale.
Platformweeks 1–2
Tracking configured and verified with a test order that we follow all the way through to the payout report.
Recruitweeks 2–8
A target list built by hand, then outreach in batches, with follow-ups. This is the slow part and the part that decides the outcome.
Enableongoing
Assets, onboarding and a named contact, so a partner who wants to promote you in week three can do it that week.
Managemonthly
Performance reviews, fraud checks, payout approval and reporting, with underperforming partners either helped or removed.
Starting from USD 449/month
An agreed partner-programme management scope. Network subscriptions, partner commissions and substantial setup work are separate.
Affiliate, answered
How does affiliate marketing work?
Partners send you visitors through tracked links and earn a commission when a defined action happens, usually a sale or a qualified lead. You pay after the result rather than before it, which is why the rules around what counts as a result matter so much.
How much should we pay affiliates?
Set commissions from the margin, expected customer value, qualification rules and cost of the partner’s work. Define attribution, rejected orders, payment adjustments and payout approval before recruiting partners. Partner commissions are separate from our programme-management fee; there is no universal commission percentage for every business.
How do you find good affiliate partners?
By working out who already has the attention of your buyers, then approaching them directly. Content sites, creators, comparison and review sites, and businesses selling something complementary. Waiting for a network to send applicants produces coupon sites and little else.
Should we use a network or run it direct?
A network gives you tracking, contracts and payments on day one for a slice of the revenue. Direct costs less at volume and gives you the relationship. Most programmes are better off starting on a network and moving across once there are enough partners to justify the admin.
How do you prevent affiliate fraud?
Explicit rules against brand bidding and coupon-code leaking, monitoring of click and conversion patterns for the tell-tale spikes, manual review before a new partner is approved, and a payout hold long enough to cover your return window.
How long before an affiliate programme produces revenue?
Setup takes about a month. Meaningful partner revenue usually appears between month three and month six, as recruits publish and their content starts ranking. It is a slower channel to start than paid media and considerably cheaper to keep running.
What is the starting price for affiliate?
Starting from USD 449/month. An agreed partner-programme management scope. Network subscriptions, partner commissions and substantial setup work are separate. The proposal confirms the work, fees and responsibilities before you commit.
Planning an affiliate programme?
Share the product, margin, current partners and what counts as an approved sale or lead. We can agree the tracking, commission and recruitment scope.