SEO services for India businesses
Noida head office, on the ground in NCR
India is where we started, in 2013, and the office is still in Sector 62, Noida. Search programmes here mean technical work, content that matches how Indians actually search, and a Google Business Profile that does most of the heavy lifting for anything local. Invoices come with GST, in rupees, and calls happen in IST because that is the clock we are on anyway.
SEO for the India market
This is our home market, so there is less translation involved. The team works IST, the office is in Noida, and we have run search for Indian businesses since 2013: local service companies across NCR, manufacturers selling nationally, and stores shipping to tier-two and tier-three cities.
What that experience mostly buys you is knowing which advice does not apply here. Desktop-first audits are useless when three-quarters of your traffic arrives on a mid-range Android over a patchy connection. Keyword lists in polished English miss the mixed Hindi-English phrasing people actually type. And for anything local, the Google Business Profile is doing more work than the website is.
Google takes almost all of the search here, so the strategy is simpler than in markets where Bing matters. The competition is not.
What we watch in Indian search
Speed on real devices. Page weight matters more here than almost anywhere. We test on a mid-tier Android on a throttled connection, not on office fibre, because that is what your customer is holding.
Hinglish intent. People type "sasta CRM software" and "best dentist near me in Noida" in the same session. Keyword research that only looks at clean English phrases misses a large part of the demand, and content that answers both reads better to actual readers too.
Directories that still count. IndiaMART and Justdial listings continue to appear for commercial queries in several sectors, and inconsistent details across them undermine what the site is saying. We fix the majors and leave the rest.
GST and invoicing. Retainers are billed monthly in rupees with a GST invoice; projects are billed by milestone. No foreign exchange surprises and nothing to reconcile at year end.
For businesses selling in more than one market, the USA and Australia pages cover how we run those in parallel.
What we run for India clients
Technical SEO
Crawl, speed and structure fixed in the templates, benchmarked on a mid-range Android rather than a desktop.
Explore →Local SEO
Google Business Profile, citation clean-up and review flow for one location or forty across NCR and beyond.
Explore →Content programme
Editorial in English and Hindi, written around the questions your buyers ask before they call.
Explore →Ecommerce SEO
Category and product work for stores where COD and UPI shape the buying decision as much as the price does.
Explore →Our India process
Baselineweeks 1–2
Analytics, current rankings, and an honest look at who is beating you in Indian results.
Planweek 2
A 90-day plan priced in rupees, with the terms we intend to chase and the ones we do not.
Executeongoing
Delivery from Noida, with a standing call in your working day rather than a status email.
Reportmonthly
Monthly, in INR, tied to enquiries and calls rather than to average position.
India, answered
Do you meet clients in person?
Yes, in Noida and across Delhi NCR, and we prefer to for the first meeting. Elsewhere in India we work by video, with a site visit when the project is large enough to justify the trip.
Do you invoice in INR with GST?
Yes. GST invoices in rupees, monthly for retainers and by milestone for projects. Everything is on record for your accountant, which not every agency in this market can say.
Can you work in Hindi?
Yes. Hindi content and the mixed Hindi-English phrasing people actually type are part of most Indian search programmes we run. We also handle regional languages through reviewers who speak them, rather than by machine translation.
How much does SEO cost in India?
Our retainers start at the equivalent of $800 a month for a single market, quoted and billed in rupees. Cheaper offers exist here in large numbers; most of them are buying links or reporting on keywords nobody searches.
Do you work with businesses outside Delhi NCR?
Regularly. Clients in Mumbai, Bengaluru, Hyderabad, Jaipur and Chandigarh, run by video with the same reporting. Being in the same time zone matters more day to day than being in the same city.
Working in India? Let's talk.
Send the domain and the city you sell into. We reply the same working day, in your hours, with a read on what is holding the site back.