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App development

WhatsApp Automation for Business

Business messaging automation

An illustrated WhatsApp business workflow covering customer replies, product menus, lead qualification, CRM updates, reminders and team handoff.

WhatsApp business automation dashboard product preview with labelled demo data

Product preview. Dashboard figures are demo data.

WhatsApp automationLead captureCRM handoff

The project brief

A business WhatsApp inbox can contain pricing questions, product enquiries, booking requests and conversations that need a team member. Repeating the same replies takes time, while collecting lead details in a separate system can break the connection with the original conversation. The workflow needs useful automated answers and a visible handoff to the team.

Design and approach

The showcase describes a WhatsApp Business Cloud API workflow connecting business messaging, product information, lead records and a shared team inbox. A proposed deployment can move from a service question to a menu or brochure, collect the prospect’s requirements and pass the record to Google Sheets, HubSpot or a custom database through the agreed integration.

The illustrated conversation shows a prospect asking about website packages and monthly care, selecting an option, receiving the relevant information and being asked for a website URL. The chat and dashboard are product previews. They explain the proposed customer flow rather than showing an active public WhatsApp test service.

Project scope

  • Automated replies to routine service, product, pricing, hours and contact questions.
  • Interactive product or service menus, quick replies, catalogue cards and PDF information.
  • Lead qualification fields such as name, budget, requirements and timeline.
  • Google Sheets, HubSpot or custom database/CRM connections through the agreed integration.
  • Campaign broadcasts to opted-in contacts using the applicable WhatsApp messaging permissions and templates.
  • Booking reminders, order-status updates, tracking information and payment-link messages where configured.
  • A shared inbox so team members can review a conversation and take over from automation.
  • Business API configuration, conversation rules, catalogue preparation, integration setup and staff handover.

Business verification, channel permissions, message-template approval and the connected systems are checked for the deployment. The dashboard and sample chat illustrate the workflow; example counts do not represent measured customer results.

Review the WhatsApp workflow

The chat and dashboard shown here are illustrative product previews. Request a WhatsApp workflow walkthrough to discuss how the flow would be configured for your business.

  1. Review a routine service or pricing question and the intended automated reply.
  2. Explore menu options, product cards, brochures or quotation messages.
  3. Review the sample lead fields and the proposed Sheet or CRM handoff.
  4. Discuss when the conversation should move to a team member.
  5. Plan the reminders or opt-in campaign messages relevant to your business.

A working business setup requires the approved WhatsApp account, message rules and connected systems. The walkthrough request goes to the Knit Infotech team.

About this case study

Illustrative WhatsApp product workflow. The sample conversation and dashboard figures are demo data. The published contact action requests a walkthrough; it is not a live automation test number.

Services on this project 1

Questions

Can I test a live WhatsApp automation number here?

This showcase contains an illustrated conversation and dashboard preview. Request a workflow walkthrough to discuss replies, catalogue enquiries, lead fields, reminders and team handoff for a business setup.

Which systems can receive lead details?

The described product supports Google Sheets, HubSpot or a custom database connection where configured. Field mapping, credentials and the handoff process are agreed during setup.

Can our staff take over a conversation?

The shared-inbox workflow lets team members review chats and take over when a conversation needs a person. Team access and escalation rules are configured for the deployment.

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