A three-centre website for Adventureland Early Learning
Early childhood education
A WordPress site for an Auckland early learning centre with locations in Ellerslie, Mt Roskill and Opaheke, each carrying its own policies page alongside the usual contact details.
The challenge
Ellerslie, Mt Roskill and Opaheke are three separate Auckland suburbs, and a childcare centre's licensing, staffing ratios and specific policies (settling-in procedures, illness policy, enrolment terms) are set per centre, not per brand. A shared policies page risks stating something as true for all three locations that is only actually true for one, which is a real compliance problem for a regulated childcare provider, not just an inconvenience.
What we did
Ellerslie, Mt Roskill and Opaheke each own a full page, and each of those pages has its own child page for policies, so a family reading Ellerslie's enrolment terms is reading Ellerslie's actual terms, not a generic version shared with the other two. The homepage does the minimum work of getting a visitor to the right suburb, then gets out of the way.
What we built
WordPress 6.7 with WooCommerce underneath it for enrolment payments, kept per-centre for the same reason as the policy pages: a childcare business needs to know which physical location a payment belongs to. Slider Revolution runs the homepage hero. The site was rebuilt on current WordPress core rather than left on an older version, which matters for a childcare business specifically because parent-facing sites are a target for the kind of comment-spam and plugin-vulnerability scanning that an out-of-date WordPress install attracts.
This entry documents the live, published site at adventureland.co.nz as it stands today, including its Ellerslie, Mt Roskill and Opaheke pages and their policy sub-pages, checked directly. We have not added campaign results or before/after metrics here because we do not have the client's written figures to hand; ask us and we will request them, or tell us the numbers and we will publish them with attribution.
Services on this project 1
Questions
Why does each centre need its own policies page instead of one shared policies page?
Licensing, staffing ratios and enrolment terms are set at the individual centre, not the brand. A shared page invites stating something as true for all three locations when it is only actually true for one, which for a regulated childcare provider is a compliance risk, not just an editorial inconsistency.
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