SEO articles
Technical SEO, local search and AI answers: the checklists we run on client sites.
SEO is the oldest service we sell. Knit Infotech started doing it in 2013, back when a keyword-stuffed footer still moved something. These articles track what has survived and what has not.
The honest summary of the last three years: technical hygiene got cheaper to achieve and stopped being a differentiator, links got harder to earn and easier to detect, and a large share of informational search now ends in an AI answer rather than a click. None of that makes SEO pointless. It does move the work towards entity clarity, genuinely useful pages, and being the source an answer engine cites.
We write these with a specific reader in mind: someone who owns a site of thirty to three hundred pages, has a real business behind it, and cannot afford six months on a theory. So the articles are checklists and decisions rather than essays. What to check, in what order, what to ignore.
Start with the first-day checklist whatever your situation; it is the order we work in on every new account. Nitin, our SEO manager, reviews everything on this page before it goes live, and where we have changed our advice the note at the top of the article says what changed and why.
Start here 3
Need this done?
We run SEO month to month: technical fixes, content, digital PR and reporting that ties back to enquiries rather than rankings alone.
SEO servicesAdvanced SEO for 2026: entities, internal links and AI citations
Once the technical basics are in place the work stops being a checklist. This is what we do next on accounts where the obvious fixes are already made.
Why local search still decides small-business revenue
For a business that serves a place, local search is not one channel among several. It is the shelf your product sits on. Here is what that is worth.
SEO best practices for 2026: the checklist we run first
Every audit we start opens with the same eight checks, in the same order. They take a day, cost only attention, and find more revenue than a content plan.
Local SEO in 2026: the map pack checklist for one location
A single-location business can do most of its local SEO in about six hours of setup and twenty minutes a week. Here is what those hours go on.
The 2020 SEO tricks that still work, and the ones that stopped
We wrote this in 2020 and it ranked for years. Rather than change the date, we went through the original advice item by item and marked what survived.
One email a month. What we shipped, what broke, what we learned.
No list-building tricks. Unsubscribe is one click and we do not ask why.
Reading is cheaper than rebuilding twice.
Send us the URL. We will tell you which of these articles applies to your site, which one you can ignore, and what we would fix first.